Shein is re-entering India via a partnership with Reliance Retail after a four-and-a-half-year ban. Shein aims to compete with Indian fast-fashion brands while ensuring data security through a locally developed e-commerce platform.
Shein is re-entering India via a partnership with Reliance Retail after a four-and-a-half-year ban. Shein aims to compete with Indian fast-fashion brands while ensuring data security through a locally developed e-commerce platform.