New Delhi, Dec 29 (IANS) The government has set a target to achieve one percent share in global tourism in 2015 and the factor contributing to make this dream a success is good road connectivity, Tourism and Culture Minister Mahesh Sharma said Monday.
“Good connectivity to tourist destinations is the key factor for improving tourism,” Sharma said at the Make in India national workshop on tourism, media, and entertainment being held here.
The government has “set a target to achieve one percent share in global tourism arrivals by next year”, he said.
“To achieve this target, a multi-pronged strategy is being worked out.”
“The focus of the government is on improving the cleanliness, hospitality and safety aspects of tourism,” he added.
Elaborating on the other steps the government has taken to improve tourism, Sharma said 25 monuments have been identified for the “Adarsh Smarak” campaign.
“These will be developed as model monuments,” he said.
Sharma also urged leaders in the tourism sector to take bold decisions to improve the industry.